Time is money. The time that you are currently spending printing and organizing promotional materials could be much better spent giving new clients your attention. Projects can move faster once you are no longer monitoring your printer for paper jams and low toner. Hours of your time and all of your counter space won’t be needed every time you put together a booklet. Instead, your printed materials will now just need you to do a quick quality check before they can be sent out into the world where they belong.
Consistency is important. No matter how wonderful your document design may be, inconsistent print runs can make you look less than professional. Variations in color saturation can negatively affect your brand recognition. Changes in paper weight, tone, or finish due to budget or space constraints in your office can cause big differences when it comes to the impact of your printed materials.
Save wear and tear on your office equipment. If you are trying to get the longest life out of your office printer, using it to handle every printing need your company may have is probably not the best choice. Consider sending some of the more print heavy projects to a professional printer. Letting someone else handle your client documentation binders, meeting agendas, company-wide policy pamphlets, and advertising brochures can greatly reduce the strain on your office printer while ensuring a quality product.
Enjoy larger print runs. Professional printers are in the business of handling print production on a larger scale than your office. This allows you to order larger quantities, often at a discounted rate, so you don’t have to worry about running out of company stationary, business cards, or price lists. Running your business successfully takes up enough of your focus, you shouldn’t have to worry about running out of take-out menus or rack cards as well.
Knowing when it’s time to hire a professional printer to handle your production needs can be hard. Adding the expense into your budget can seem counter productive. However, saving time and lightening the strain on your own equipment while maintaining a high quality product may actually be a big boost to your bottom line. Contact us, we can help you decide if outsourcing your company’s print production is a good way to help your growing company stand on a solid foundation.